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Google Search Algorithms Are Constantly Changing

It’s been just over 10 years since Google become a public company.  No, this article is not investment advice about how much money you would have made if you had invested in Google ten years ago… (which would be a LOT).  This article is just about Google,

Google’s New Quality Rating Guide Revealed – Tips to Improve Your On Site SEO

According to a new document that has been circulating around SEO blogs over the past couple of weeks, Google has completely rewritten the Quality Ratings Guideline.  This document is the main resource that Google’s team of quality raters use to apply a rating to visited websites for

A Glossary of Commonly Used Web Hosting Terms

Here’s a quick glossary of commonly used web hosting terms that will be useful for a lot of readers.  I frequently find myself explaining to some of our clients the difference between HTTP and HTTPS or how server Bandwidth may affect their website speed, and some of

MGR Consulting Group Kicks Off the Summer with a New Refreshing Website

I have to admit that we’re always so busy working on clients’ projects that we have very little time to update our own marketing materials.  Yet, I really wanted to give our main MGR Agency website a new fresher look that truly reflects the types of projects

How to Setup Page Redirects with WordPress

With the rapid growth of WordPress websites and blogs, you will find yourself in need to set up a “Page Redirect” from time to time.  In basic terms, a Page Redirect will allow you to forward an old page link (or permalink in WordPress terms) to a

Five Marketing Tools That Will Help You Build Your Brand

Here are five easy-to-create and affordable online marketing tools that will help you promote your brand and acquire additional loyal customers without relying on third-party controlled marketing channels such as SEO or Social Media. You can also watch the video at the bottom of this article. Responsive

What You Need to Know About Google’s Quality Score and Ad Rank

The topic of Google’s Ad Rank factors and specifically, how the Quality Score impacts the success of your Google AdWords campaign has been puzzling search engine marketers for quite some time now.  Since Google updated the Ad Rank Algorithm at the end of 2013, there’s been quite

How Facebook is Making Its Ads More Effective

Whether you’re a casual Facebook user or a Facebook Marketer promoting pages and offers for your clients, I’m sure you’ve heard how many experts have questioned the effectiveness of Facebook ads time and time again. Just a few months ago, this particular issue was making headlines when

Facebook News Feed – Where Are All the People that Liked my Page?

Some of you that follow closely the traffic generated by your Facebook pages may have noticed a considerable decrease in your post views and interaction over the past few months.  It was actually last year (2013) in December, that Facebook released a major algorithm change to its

6 Reasons to Consider Email Marketing (Again) as Your Primary Marketing Tool

Just recently, Epsilon presented its North American Email Trends and Benchmarks report for the fourth quarter of 2013.  The company saw a remarkable increase in email open rates compared to the same period in 2012. The analysis also found that a significant amount (62%) of new subscribers