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What Every Business Needs for an Effective Marketing Campaign

Marketing for your business has always been one of the great challenges to tackle as a business owner. It may seem like the days of word-of-mouth referrals are gone, replaced with Instagram Reels and Facebook Ads. While this is true to an extent, the most important part

3 Reasons You Should Never Neglect Your Mobile Optimization

So, you want to reach every customer or client who is interested in your services. In order to do that, you need to be able to follow the old adage: location, location, location. You’re likely already online, and maybe even have your webpage updated often. You know

3 Digital Marketing Tactics Every Entrepreneur Should Know

It’s 2021. And digital marketing couldn’t be more important. Finding the right digital marketing strategy will take a lot of trial and error and planning to find the best fit for you but there are some tactics that you should master regardless of your particular industry. Social

How Your Business Can Win Over a Younger Audience

A significant percentage of consumers today are between the ages of 18 and 30. This younger demographic differs in life experience (and therefore, expectations) from those of older generations for whom your marketing strategies may have been created! To win over a younger audience, you will have

3 Steps to Have a Swift Marketing Campaign

Marketing is an essential part of any business. In order to see any growth, you need to get the word out through marketing. If you want to have a successful and swift marketing campaign, then you need to follow certain steps. Set Goals Before anything else, you

Effective Strategies for Marketing to a Gen Z Audience

When marketing to Gen Z, you need to know what is important to them. They greatly value individuality, diversity, and authenticity. One of the most notable facts about this generation is they have grown up with the internet and modern technology. By understanding their experiences and values,

What Are Customers Looking for On Your Website?

Your company website is one of the most important parts of your company. It’s no longer a hobby anymore—this is your digital storefront. If you want to make the most of this tool, you must try to understand what people visit your website for. Additionally, you can

MGR eCommerce Edge Weekly | May 26, 2021

MGR eCommerce Edge Weekly | May 26, 2021 Top News This Week Google Shopping Gets an Upgrade Google has announced many new features aimed at making Google Shopping easier for brands to use and stand out from the crowd. Google is adding integrations with WooCommerce, GoDaddy and

How to Keep Up with New Age Marketing

Any marketer worth their salt knows how valuable marketing is for a business. As the primary means through which customers are attracted to a business, it’s hard to overstate its importance. As with any industry or role in business, marketing changes as time marches on. So how

MGR eCommerce Edge Weekly | May 19, 2021

MGR eCommerce Edge Weekly | May 12, 2021 Top News This Week Amazon A9 Search Algorithms Changes: What You Need to Know Amazon is constantly tweaking its search algorithm to favor various factors over others. Here’s what you need to know about the latest changes. The four