Internet Marketing Archive
6 Ways to Improve Your Responsive Email Design
If you follow this blog on a regular basis, or if you are an MGR Consulting Group client, you know that we are great advocates of Email Marketing. Despite all the new “marketing channels” such as Facebook, Twitter, Pinterest, Google+, video marketing, and so many others that
How Will Google’s Hummingbird Algorithm Impact Your Website?
As some of you may know, Google quietly released a new algorithm update just a few weeks ago. The release was in fact quite swift and quiet, yet most search engine experts seem to agree that “Hummingbird” as the new release has been called, is the biggest
10 Points to Consider When Setting Up Your Online Store
Setting up an online store, or expanding your existing business into selling your products online is not really that difficult, however, it is also an aspect that is frequently oversimplified and not researched well enough. Small businesses can actually be successful and even have an edge over
MGR Book Recommendations
These are books that either I’ve read, or I’m reading right now. The truth is that even after I’ve read them, I keep referring back to these books several times to review certain bookmarked areas. A few of them are eBooks (Kindle format) others are traditional paper
Google Announces New Google Display Planner
This post is a few days late now but earlier this month, Google made it official that it will be migrating three of the existing AdWords tools into the new version of the Google Display Planner. The tools that will be migrating are the Contextual Targeting Tool,
Top 10 Google AdSense Alternatives to Monetize Your Blog
If you are a Blog Author or currently manage any type of authority website and you’re looking for ways to monetize your content, the first option that comes to mind is Google AdSense. Unfortunately, for some strange reason, Google is becoming stricter with their terms and conditions
What is Retargeting and How it Works
Over the past few months, we’ve set up a few Retargeting campaigns for some of our clients, however, we’ve noticed that there’s some confusion as to what Retargeting is, how it works, and why is it different from other display ads media buys. Hopefully, this article will
3 Easy Ways To Achieve More Engagement on Facebook
Facebook Marketing is one of those terms that nobody can really define. I can’t tell you how many times I’ve been in different meetings with different clients discussing “Facebook Marketing” and I have realized that the interpretation of the concept is all over the place. Some people
Is Your Marketing Diversified? – Effective Multichannel Marketing
Anyone who has started a business knows that the key to making sales is marketing. You have to go out and find your customers, rather than just hoping they will find you. In this ever-advancing age of technology, and with today’s Internet users spending more than thirty-two
Google’s Multi-Screen Usage Report – What You Need to Know
I just posted an article last week about Google’s new Image Extension that can be added to your AdWords Campaign. I wasn’t really planning on writing another article about Google’s products or studies for a while but after going through a webinar and attending a recent training