MGR News Archive
Email Marketing — Stats You Need to Know
Over the past few years, email marketing has undergone lots of changes. Last year alone, the introduction of Office 365 as a replacement for Outlook.com as well as the introduction of the Apple Watch have sent ripples in the industry. And as a business owner and/or online
Loving What You Do Is the Path to Happiness
“A good man will not waste himself upon mean and discreditable work or be busy merely for the sake of being busy. Neither will he, as you imagine, become so involved in ambitious schemes that he will have continually to endure their ebb and flow.” – Seneca How
How to Take Advantage of User Generated Content
As you scroll through your Facebook newsfeed today, you may notice that there aren’t as many promotional posts from the brands you follow in it as there were before. This has been going on since early January 2015; the team behind Facebook expressly stated that they would
PPC Study – Google AdWords Industry Benchmarks
The following article is based on a case study completed by Wordstream, a company that develops Search Marketing Software for PPC advertisers. MGR utilizes WordStream tools synced-up with Google AdWords and Bing on a regular basis to optimize our clients PPC campaigns. I strongly recommend that you
8 Tips to Make Your Website User Friendly
No matter what the size of your business is or no matter how long it has been operating, it can certainly benefit from the establishment of an online presence. That starts with having a great website. Pointing Web users to your website takes a lot of work.
Advantages of Working from Home
Just a few years ago, people who work from home were perceived as relaxed, slacker types. They are portrayed as working in their pajamas all day, perched on their beds, laptop on their lap. They seem to take tea breaks whenever they want, doze off for a
Google Kills Side Ads From Paid Search – Why?
Side ads have been on Google’s search results since the start of the new millennium — and if you’re observant, you probably have noticed that they’re no longer there. This is because Google has decided to get rid of them completely. What? Google kills side ads from
4 Points to Prevent Google From Viewing Your Web Pages As Spam
Google’s hawk-like instincts are hard to fool. That’s why all spammy elements in the Google realm are easily slapped so they will stop being a nuisance to people who are looking for real, high-quality information online. However, in the last few years, Google has become even more
Facebook Advertising: Best Practices Every Brand Should Know About
Using Facebook as an advertising platform is one of the most powerful moves a business can make today. With Facebook continuously growing its population of 1.28 billion active users, it’s definitely helpful for brands wanting to reach out to a good chunk of their customers and to
Using Your Competitors Names as Keywords: Good Practice?
When creating an SEO campaign for your business that fetches positive results, conventional practices recommend using keywords that have the best chance of leading search engine users to your website. You want consumers to be able to find you easily online, so it makes sense to utilize