Google Archive
The following is an article originally written by Larry Kim, CEO of WordStream, a company that develops Search Marketing Software for PPC advertisers. MGR utilizes WordStream tools synced-up with Google AdWords on a regular basis to optimize our clients PPC campaigns. This article really mirrors our philosophy about Conversion Rate
Google’s head of webspam, Matt Cutts, has put out a new “Webmaster Help” video advising webmasters and web content writers against the common practice of submitting articles to online article directories. Google has documented several times that it doesn’t really support these types of websites. To clarify
There was a time when Search Engine Optimization was quite simple. For one, there were just a few websites around; majority of them didn’t even know or care about SEO and those who did, would just optimize it organically (and naturally) for their visitors (not Search
The key to achieve good page rankings with Google is not so much in “perfecting” all of your SEO techniques to the umpteenth degree, but rather in creating “good quality content.” Of course, we all ask “what type of content is “good quality content” in Google’s eyes?”
If you’re remotely interested in Search Engine Optimization (SEO) by now you’ve probably heard a number of times over the past few months the terms “Panda” and “Penguin.” Indeed, Google pretty much turned the SEO world upside down last April with the first Penguin update and the various