eComm – Amazon Stores Archive

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How AdWords Re-Targeting Works

Some business owners have the mistaken notion that the goal of online marketing is to simply drive traffic to a website. While increased traffic to a website is certainly a goal worth pursuing, at the end of the day, your ultimate goal should be to sell. While

Increase Your Revenues with Your Own Amazon Online Store

Online selling offers several advantages, attracting numerous enterprising individuals to join the fray. For one, overhead expenses are considerably fewer, which means that you can pass your savings on to your customers. The absence of a physical store can also work in your favor as you get

How to Reduce Shopping Cart Abandonment Rates

If you own an online eCommerce business, you already know that shopping cart abandonment is one of the main challenges affecting your online sales and overall revenues. As much progress as we’ve made over the years with technology and adjusting to online customer habits, when it comes

How Online Credit Card Payments Work

If you want to sell something online you need both a payment gateway and a merchant account. But, do you know the difference between a payment gateway and a merchant account? If you don’t, setting up an e-commerce website can get confusing and you could get hit

10 Must Follow Tips to Master Your Online Store

Setting up an online store, or expanding your existing business into selling your products online is not really that difficult, however, it is also an aspect that is frequently oversimplified and not researched well enough.  Small businesses can actually be successful and even have an edge over

MGR Consulting Group – 2014 Year In Review

They say that an image is worth a thousand words.  In our case, we’ve created an Infographic which is the next best thing!  2014 has been a fantastic year for MGR Consulting Group and our team is super-proud of all the projects that we’ve managed to complete

8 Ways to Increase Your Landing Page Conversion Rate

If you’re actively marketing your products and services, I’m sure maximizing your conversion rate is one of your top priorities.  The bottom line is that in order to “sell more” online, you either find ways to increase your website traffic, or you figure out how to increase

How to Calculate Your Return on Investment (ROI)

Marketing managers like to joke around saying that only half of their marketing is really effective, they just never know which half…  Well, that might be true, but one figure that we can absolutely quantify is our Return On Investment or ROI for a particular marketing campaign. 

Understanding eCommerce Online Payments

As a provider of eCommerce solutions for our customers, we find ourselves many times explaining to our clients what they need to do to setup their online merchant accounts to be able to process credit card transactions online.  There’s actually quite a bit of confusion out there with

10 Points to Consider When Setting Up Your Online Store

Setting up an online store, or expanding your existing business into selling your products online is not really that difficult, however, it is also an aspect that is frequently oversimplified and not researched well enough.  Small businesses can actually be successful and even have an edge over