Author Archive
Maximize Your Gains With These Content Marketing Techniques
Online marketing is a constantly changing and evolving field. As such, businesses and their marketers should be constantly attuned to these changes, in order to fine-tune and maximize their campaigns. Sticking to old tactics and tools which may have worked in the past may only lead to
Oakland Coliseum Upcoming Events – A Treat for Sports and Music Fans
There’s no shortage of activities in the Bay Area, and for those who live in Berkeley or are planning a vacation here, the coming months will surely be a treat for sports and music fans. The Oakland Coliseum Upcoming Events board is packed with baseball, basketball games
Email Marketing Techniques That Work: Plain Text or HTML Emails?
If you follow this blog on a regular basis, or if you are an MGR Consulting Group client, you know that we are great advocates of Email Marketing. Despite all the new “marketing channels” such as Facebook, Twitter, Pinterest, Google+, video marketing, and so many others that
2015 Berkeley Video & Film Festival; A Glimpse Into the Future of Cinema
Who will be the next Tarantino, Coppola, Kubrick, Hitchcock, Scorsese or Fincher? Berkeley has a long-standing relationship with film and the art of film making. In fact, the film culture which is centered on the University of California, Berkeley has made substantial contributions to the industry and
Leading Benefits of Selling Your Products on Amazon
One of the top online selling platforms in the world is Amazon. Americans, in particular, are greatly inclined to accomplish their online shopping on this site because it has everything from traditional merchandise to all sorts of digital products such as e-books, some of which they can
Edible Excursions in Berkeley: a Brief History in Food
Very few creatures consume food beyond nourishment. Unlike other animals, humans eat food not only to satisfy a biological need. Food, for people, can tell stories, especially of those who passionately prepare and cook them. Food can serve as a bridge between two vastly different cultures. Food
Discover Berkeley’s Gourmet Ghetto Events and Specials Year Round
Slow food. Organic, artisanal, sustainable. Locally grown, seasonal, farm to table. Many would recognize these buzzwords as primary concepts that have provided a framework and a marketing bent to the hottest food, dining and lifestyle businesses today. But not as many know that these concepts are nothing
5 Reasons Why Organic SEO Is a Better Choice
Organic or natural SEO is a terminology that describes the processes of obtaining a natural placement or position on organic search engine results pages. Its techniques include the use of keywords or anchor texts, analysis of keywords, link building, back-linking, writing relevant, evergreen content to generate interest,
Berkeley Crush & Craft Festival Is Back in 2015
There’s nothing better than unwinding after a long, stressful or tiring day by kicking back with an ice-cold bottle of beer. Whether it’s at your neighborhood bar with a bunch of close friends, or just you, your significant other, and a good movie in your own living
7 Essential SEO Tips for WordPress Sites You Should Apply Today
WordPress makes it easy to have a website. It doesn’t require complex coding so it’s affordable for small and new businesses. You can customize it to fit your brand. And it’s versatile without the hassle, thanks in large part to the many plugins. With a bit of