eComm – Amazon Stores Archive

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MGR – Amazon Weekly News – October 21, 2019

MGR Amazon Weekly Update | October 21, 2019 Top News This Week Incumbent Consumer Brands Aren’t Growing, So They’re Buying Smaller Brands Left and Right The large incumbent consumer brands have had all of their growth stolen by what they call “ankle-biting microbrands.” They can call it

MGR – Amazon Weekly News – October 14, 2019

MGR Amazon Weekly Update | October 14, 2019 Top News This Week Is Amazon Unstoppable? An Excellent Deep Dive by Charles Duhigg Preview: In 2017, a few months after Forbes named Jeff Bezos, the founder of Amazon, the world’s richest man, a rumor spread among the company’s

Reducing Cart Abandonment Through One Page Checkout

If you follow this blog, you already know how emphatic I am about eliminating friction with any type of transaction with your clients.  And I’m not talking about verbal friction, but rather, creating a frictionless environment to get them from point A to point B as easy

MGR – Amazon Weekly News – October 7, 2019

MGR Amazon Weekly Update | October 7, 2019 Top News This Week Amazon Wants Sellers to Pay $5,000/mo for Access to a Dedicated Account Service Rep This option has existed for a while, but has been limited to only very select sellers. Now, Amazon is trying to

Is Your Advertising Budget Working? Understanding eCommerce Campaign Data | MGR Unplugged

Listen now on your favorite podcast platform: Apple Podcasts | Spotify | Google Play | Stitcher | Overcast “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”  John Wanamaker Well, it doesn’t have to be that way.  In this episode, Manuel Gil del Real and David Gil

How to Increase Your Customer Retention – eCommerce Strategies

According to Shopify’s State of Commerce Report,  Seventy-three percent of North American shoppers buy from brands they’re familiar with or with which they’ve had some prior business interaction. This is especially important as we approached the Holiday Season.  The additional stress of shopping for so many friends

MGR – Amazon Weekly News – September 30, 2019

MGR Amazon Weekly Update | September 30, 2019 Top News This Week The Rise of Amazon B2B Offers an Additional Revenue Path for Sellers Amazon is using its massive platform to capture B2B buyers, most of whom already use Amazon personally and are happily shifting their business

MGR – Amazon Weekly News – September 23, 2019

MGR Amazon Weekly Update | September 23, 2019 Top News This Week Amazon’s Algorithm Favors Products That Generate the Most Profit For Them, Which is Often Their Own Products This may not come as a huge surprise to most Sellers, but the details are important. Amazon is

How to Increase Your Average Order Value – eCommerce Strategies

For eCommerce store owners and marketing agencies, the end of the summer means nothing more than a reminder to start planning about the Holiday Season right away if you want to stay ahead of the game.  What used to be Thanksgiving, Black Friday and Christmas shopping, has

A Preview of MGR’s New “eCommerce Edge Podcast,” Stripe’s New Valuation, and Facebook Comes to Your Living Room | MGR Unplugged

 Listen now on your favorite podcast platform: Apple Podcasts | Spotify | Google Play | Stitcher | Overcast In this episode, Manuel Gil del Real is joined by David Gil to talk about MGR’s latest podcast for all things eCommerce.  We also talk about Stripe’s new record valuation after the latest investment round.  Apple’s