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Understanding Display Advertising KPI

One of the biggest mistakes marketers make when setting up a campaign is using the same strategy and metrics that have proven to be successful for one stage of the sales process across the board, namely for the entire campaign.  The problem with this approach is that

Five Habits I Practice to Become a Better Human

If you’re anywhere above your teenage years, you’ve already discovered that changing habits is tough. Our brains are equipped with defense mechanisms designed to deter us from doing anything that may take us out of our routine and comfort zone. In other words, we tend to be

The MGR Not to Do List for 2017

Rated “E” for some Explicit Language. We’re almost month into 2017 and it is very likely that by now, half our New Year’s Resolutions have already been “postponed” till next year.  I personally don’t care much for resolutions, especially, the New Year’s type since I hate to wait

2016 – My Own Year in Review – What I Do to Keep My Own Sanity

FIND THREE HOBBIES YOU LOVE: ONE TO MAKE YOU MONEY, ONE TO KEEP YOU IN SHAPE, AND ONE TO BE CREATIVE. Ok, so it’s that time of the year when some of us like to reflect on the year that is about to end.  Magazines have “Year

Travel & Lifestyle – Be One Of The First Visitors To Visit Elvis’ Memphis

Times are changing, and a new, exciting entertainment complex is almost complete near the Guest House at Graceland. The completion of the Guest House Hotel itself was one of the biggest developmental undertakings in decades at Graceland. They’ve quickly become the premier location for visiting the historic

MGR Consulting Group – 2016 Year In Review

It has become a tradition.  At the end of the year, we like to brag a little bit about our own accomplishments.  And since we are a creative bunch, we’ve created a new Infographic to illustrate the highlights of our work.  2016 has been another fantastic year

Travel & Lifestyle – Visiting Nearby Boston Universities? Stay At Revere For Convenience & Savings

Boston, Massachusetts is a college town through and through. With a big student-centric focus and influence, some of the most well-known colleges are located there or in nearby Cambridge. Prospective students and their families flock there to visit the campuses and take in the unique culture that

Holiday Season Vacation Tips for the Busy Entrepreneur

Life only gets busier. If you don’t create boundaries and decide what you want to do, the world will decide for you. Aahh the long-awaited Holiday Season!  That time of the year when time goes by really fast, unrealistic deadlines become the norm, holiday shopping is our

Travel & Lifestyle – Planning a Spring Golf Vacation at The Wigwam in Arizona

Spring time in Arizona is a golfer’s paradise. Beautiful temperatures, plenty of sunshine, and some of the best course conditions you can find across the United States. If you haven’t visited Phoenix before for a golf vacation, you owe it to yourself to begin planning your trip

Travel & Lifestyle – Visit Boston Universities & Save 10% On Your Stay

Washington, D.C. is full of historic sights, iconic monuments, and the famous National Mall. There are also two university campuses that are close by to one another: Georgetown University and George Washington University. At The Fairfax Hotel, they offer all guests that are visiting either of the