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How to Maximize Your Facebook Advertising ROAS

How the Facebook Auction Works Just like Google Ads, Facebook also uses an auction system to determine the best ad to show to a person at a given point in time. Billions of auctions take place everyday across the Facebook family of apps, which means the cost of

Facebook Analytics Going Away – iOS14 Privacy – Uniswap V3 – MGR Unplugged Podcast

 David and I discuss why Facebook has quietly decided to cancel its Analytics feature.  What iOS14 is changing for mobile advertisers and the latest version of Uniswap that is set to launch next month. Listen now on your favorite podcast platform: Apple Podcasts | Spotify | Google Play | Stitcher | Overcast In this

MGR eCommerce Edge Weekly | April 7, 2021

MGR eCommerce Edge Weekly | April 7, 2021 Top News This Week Amazon Sellers are Raising Big Money from Investors VC’s aren’t just throwing money at DTC brands, they’re now diving into the world of Amazon sellers too. These VC’s are investing in what essentially acquisition vehicles,

What Marketing Methods Have the Biggest Influence on Customers?

Marketing is an essential part of every business, but you don’t want to blow your whole budget on things you don’t need. Figuring out what kinds of marketing are most effective can help you to spend your marketing budget wisely and to avoid spending money on marketing

Adding Alexa for Hospitality to Your Hotel Guest Experience

The Multiple Applications of Amazon’s Alexa for Hospitality It is no surprise that Amazon’s dominant position in the U.S. smart speaker market will continue through this year with rivals like Google and Apple only making slight dents in Amazon Echo market share, according to a report published

MGR eCommerce Edge Weekly | March 24, 2021

MGR eCommerce Edge Weekly | March 24, 2021 Top News This Week NFTs May Take Over the Fashion World If you’re into fashion culture, you’ll know that everything is based around exclusive drops, collections, and collaborations. Fashion brands thrive off the idea that an item is available

Best Strategies to Keep Your Crypto Portfolio Safe – MGR Unplugged Podcast

David and I share with all of you a topic that we discuss frequently: how to keep your crypto portfolio safe by diversifying your storage solutions. Listen now on your favorite podcast platform: Apple Podcasts | Spotify | Google Play | Stitcher | Overcast In this episode: Getting crypto currency is just the first step

MGR eCommerce Edge Weekly | March 17, 2021

MGR eCommerce Edge Weekly | March 17, 2021 Top News This Week Major Retailers are Pushing for Livestream Shopping Retailers are exploring new avenues to generate sales, and livestream shopping appears to be one they are betting on. Nordstrom’s announced this week that they are launching a

COVID-19 One Year Later, Where Are We Now? and Our NBA Predictions – MGR Unplugged Podcast

COVID-19 One Year Later – Where are we now? We see a bright light at the end of the tunnel. NBA playoff predictions and more! Listen now on your favorite podcast platform: Apple Podcasts | Spotify | Google Play | Stitcher | Overcast   In this episode: It’s been a year since the WHO declared

MGR eCommerce Edge Weekly | March 10, 2021

MGR eCommerce Edge Weekly | March 10, 2021 Top News This Week Is Dropshipping Making a Comeback? Online retailers are doing everything they can to reduce their inventory footprint, and for some that means turning to the somewhat looked down upon strategy of dropshipping. However this could