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How to Shift Your Marketing Mindset to Improve Your Business

Figuring out the right way to go about your marketing can be especially challenging. There are so many different aspects of your business that you want to emphasize, so it can be difficult to know where to start. Thinking about some of these ideas will help you Read More >>

What Basics Should Be Included in Your Marketing Plan?

Marketing is an effective way of growing your business. It allows you to gain brand recognition and a returning, loyal customer base. If you haven’t found growth in your business, make sure your marketing plan has the following things below. Your Budget Determine how much you’re willing Read More >>

What Every Business Needs for an Effective Marketing Campaign

Marketing for your business has always been one of the great challenges to tackle as a business owner. It may seem like the days of word-of-mouth referrals are gone, replaced with Instagram Reels and Facebook Ads. While this is true to an extent, the most important part Read More >>

3 Reasons You Should Never Neglect Your Mobile Optimization

So, you want to reach every customer or client who is interested in your services. In order to do that, you need to be able to follow the old adage: location, location, location. You’re likely already online, and maybe even have your webpage updated often. You know Read More >>

3 Digital Marketing Tactics Every Entrepreneur Should Know

It’s 2021. And digital marketing couldn’t be more important. Finding the right digital marketing strategy will take a lot of trial and error and planning to find the best fit for you but there are some tactics that you should master regardless of your particular industry. Social Read More >>

How Your Business Can Win Over a Younger Audience

A significant percentage of consumers today are between the ages of 18 and 30. This younger demographic differs in life experience (and therefore, expectations) from those of older generations for whom your marketing strategies may have been created! To win over a younger audience, you will have Read More >>

3 Steps to Have a Swift Marketing Campaign

Marketing is an essential part of any business. In order to see any growth, you need to get the word out through marketing. If you want to have a successful and swift marketing campaign, then you need to follow certain steps. Set Goals Before anything else, you Read More >>

Effective Strategies for Marketing to a Gen Z Audience

When marketing to Gen Z, you need to know what is important to them. They greatly value individuality, diversity, and authenticity. One of the most notable facts about this generation is they have grown up with the internet and modern technology. By understanding their experiences and values, Read More >>

What Are Customers Looking for On Your Website?

Your company website is one of the most important parts of your company. It’s no longer a hobby anymore—this is your digital storefront. If you want to make the most of this tool, you must try to understand what people visit your website for. Additionally, you can Read More >>

Crypto Investing – Why FUD and FOMO May Be Your Worst Enemy

When it comes to investing in Cryptocurrencies or any type of DeFi option, FUD and FOMO are two of the most common sentiments among people intrigued about their options.  David and I discuss some of the basics and how it compares to the birth and growth of Read More >>