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Content Marketing Techniques That Help Create an Authoritative Website

If you want to drive quality traffic to your business website, the key is not to merely rely on traditional SEO practices. You may have heard that content is king, and yes — that still holds true today. But more than just providing content that merely informs

Google Reinforces Mobile Design as a Ranking Factor

If you follow Search Engine forums, you might have noticed the growing buzz around Google’s upcoming algorithm update which is going to affect the mobile searches. The first step toward this change was made on the 18th of November 2014, when Google posted this announcement about adding

Enhance Your Browsing Experience With These Chrome Extensions

  Did you know there are more than 48.000 Chrome Browser Extensions available today?  With these numbers, the idea of browsing for extensions might sound like looking for a needle in a haystack.  However, extensions are good to simplify your Chrome browsing experience. Extensions, just as mobile Apps, are getting

Google Penguin 3.0 – What You Need to Know

As some of you in the SEO community may have heard, Google launched its 6th PENGUIN release – The first so far after more than a year from the last Penguin Update. Today, Penguin roll out is always anticipated especially by those whose websites got hit from

Google Search Algorithms Are Constantly Changing

It’s been just over 10 years since Google become a public company.  No, this article is not investment advice about how much money you would have made if you had invested in Google ten years ago… (which would be a LOT).  This article is just about Google,

Google’s New Quality Rating Guide Revealed – Tips to Improve Your On Site SEO

According to a new document that has been circulating around SEO blogs over the past couple of weeks, Google has completely rewritten the Quality Ratings Guideline.  This document is the main resource that Google’s team of quality raters use to apply a rating to visited websites for

Google Releases a New Keyword Guide for Search Engine Marketers

Google has made public a new “Keywords to the Wise” document for AdWords advertisers. This updated guide to best Keywords practices includes practical tips and examples of how to optimize your AdWords campaigns.  You can also skip this section and watch the video below. Matt Lawson, Director

Google Releases First Quarter 2014 Earnings Report

Google has released its earnings report for the first quarter of 2014. Revenue was up 19% from the same period last year, but it looks like it missed Wall Street analysts estimates and the stock is lower after the announcement. Revenues from Google’s sites (Google.com, YouTube.com, etc.)

Google Plus – Who Is It Good For Besides Google?

It’s been less than three years since Google launched Google+ and the jury is still out as to who actually uses it and for what reason.  Just last week, the New York Times published and interesting article highlighting how companies like Starbucks and publications like The Economist

Is Guest Posting for SEO Dead?

Google’s head of webspam, Matt Cutts, has put out a new “Webmaster Help” video advising webmasters and web content writers against the common practice of submitting articles to online article directories.  Google has documented several times that it doesn’t really support these types of websites.  To clarify