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Today on MGR Unplugged we cover a variety of Marketing news including: Shopify’s new fulfillment option, Amazon news for seller and advertisers, online travel agencies vs. hotels’ direct bookings, and Disney’s new streaming bundle.
  • Shopify announces a soft launch of their own fulfillment center
  • Amazon and FedEx break up and FedEx announces that it won’t renew their FedEx Ground contract once the current contract expires.
  • Amazon fights back by growing its own shipping fleet (Air, Ground and last mile vans)
  • Amazon enforces tighter rules for existing and new Sellers aimed at preventing fraud.
  • How much budget should a company allocate to their online marketing campaigns.
  • How Metasearch is dominating Travel Search these days and what Hotel Chains and independent brands should do about it.
  • What’s the best strategy to add Metasearch to your digital marketing campaign.
  • Why hotels’ short term goals are hurting their long term success.
  • Disney’s announces a new streaming video bundle.  How will that affect Netflix?

We also mention:

All that and more in this episode of MGR Unplugged.

Check our other stuff out too:

Amazon and Metasearch - MGR Unplugged Podcast