Mobile Marketing Archive
The Long Wait for the Superfast 5G Wireless Network
While it seems like Verizon will be the first to test the superfast 5G wireless technology, based on their indications, we will need to wait until around 2020 before it is publicly available. Hopefully, those projections will not be accurate and we will start seeing some type
7 Steps to Optimize Your Online Store This Holiday Season
With the Holiday Season in full swing and Cyber Monday just around the corner, it is critical that your online store is absolutely tuned up to handle the traffic and increased competition from other stores. If you own an online eCommerce business, you already know that shopping
30 Internet Facts and Figures that You May Like to Know
Do you know that around 40% of the world population has an internet connection today? Just for perspective, back in 1995, internet access was limited to less than 1% of the world’s population. The first billion was reached in 2005. The second billion in 2010. The third
AdWords Expanded Text Ads Explained
Expanded Text Ads (ETA) are already available if you use AdWords and although the initial deadline for full implementation has been extended until January 31st, 2017, it’s best to start taking advantage of the new format as soon as possible. What Are Expanded Text Ads? In a nutshell,
Google AdWords – Understanding the Bidding Game
There is a lot of confusion out there –even among some of our most educated clients- about how a Google AdWords campaign works. A great majority of people simply think that you just “Pay-Per-Click” and that the “pay” amount is somehow a fixed cost depending on which
Improve Your Website Traffic With These 5 Easy Steps
Securing competitive advantage in the digital realm can be quite a challenging task but if you set a good foundation for your official online presence by implementing smart web design and content creation practices, there’s no doubt you’ll achieve this goal. For a website to generate a constant
The Impact of Ad Blockers – All You Need to Know
Ad blocking is common practice in the digital realm because there’s a growing number of website visitors who simply do not want to be bombarded with lots of advertising banners each time they visit one of their favorite websites. What are ad blockers, anyway? Basically, they’re applications
Bigger is Better – When Banner Ads Size Matters
Bigger is not necessarily better. But when banner ads size matters, more often than not, you cannot go wrong with a larger banner. But what should your banner ads size be? That’s a tricky question to answer considering the fact that the digital publishing industry is constantly
5 Tips and Tricks From Google Analytics Professionals
Google Analytics may seem pretty easy and straightforward to use, but many people fail to optimize the full service it provides. To become a smarter GA user, heed the following tips and tricks from Google Analytics professionals. 1. Take advantage of helpful but commonly underutilized features such
Remarketing Facts to Consider for Your Next Campaign
Some online marketers avoid remarketing due to the unfounded belief that it is ineffective or too intrusive. Contrary to these beliefs, remarketing, when used correctly, can provide plenty of benefits for your business. In fact, as far as our MGR Team is concerned, when used in conjunction