MGR News Archive
How to Reach Your Ideal Audience on Social Media – Demographics Is Key
As a business owner or marketer, you need to know where your customers, both actual and prospective, spend their time online. This is standard marketing practice. In the past, marketers used market research results to figure out where to spend their advertising budget when it comes to
Is Podcasting for You? A Quick Look at the Advantages of Podcasting
Last week I wrote about how to increase your authoritative ranking by publishing your own book on kindle. This week I want to focus on another great tool to become an authority in your field. Podcasting. Do you know what a podcast is? It’s an audio file
Book Publishing on Kindle – All Done for You
Once upon a time, getting published meant printing out an excerpt from your manuscript and sending this out along with a compelling query letter and a SASE (self-addressed, stamped envelope) if you want to get a reply and your sample manuscript back. It used to mean the
Promote Your Content Through a Digital WebBook
If you’re a content creator, maybe a frequent blog author, website content writer or a copywriter, sooner or later, you’ll realize that you would like to compile all of your written content into a single digital document that will be easy to access and distribute. The common
How AdWords Re-Targeting Works
Some business owners have the mistaken notion that the goal of online marketing is to simply drive traffic to a website. While increased traffic to a website is certainly a goal worth pursuing, at the end of the day, your ultimate goal should be to sell. While
5 Smart and Effective Facebook and Twitter Posting Techniques
Practically everybody these days is maintaining a social media account to stay updated on the lives of the people they care about, as well as organizations they support. Social media is so powerful and useful that studies reveal most folks spend as much as a total of
Increase Your Revenues with Your Own Amazon Online Store
Online selling offers several advantages, attracting numerous enterprising individuals to join the fray. For one, overhead expenses are considerably fewer, which means that you can pass your savings on to your customers. The absence of a physical store can also work in your favor as you get
Start on the Right Path with These Entrepreneurial Tips
It takes a special kind of courage and singularity of vision to start a business venture. A lot of people talk about striking out on their own but only a small number actually act on their vision and their own ventures. The mere act of opening your
Content Marketing Techniques That Help Create an Authoritative Website
If you want to drive quality traffic to your business website, the key is not to merely rely on traditional SEO practices. You may have heard that content is king, and yes — that still holds true today. But more than just providing content that merely informs
Do’s and Dont’s of Effective Social Media Marketing
Social media marketing can prove to be an invaluable tool in promoting your brand and engaging your customers. And although it is certainly not rocket science, there have been several instances wherein the use of social media has backfired on a business. For effective social media marketing,