Author Archive
Pathways to College – A Website Story
Most of you know that MGR Consulting Group is a relatively small Phoenix, AZ based Internet Marketing Agency. However, the projects that we complete for our clients are usually large in scale, varied in content and extremely successful in the results that they generate. A couple of
Conversion Rate Optimization – Separating Facts from Fiction
The following is an article originally written by Larry Kim, CEO of WordStream, a company that develops Search Marketing Software for PPC advertisers. MGR utilizes WordStream tools synced-up with Google AdWords on a regular basis to optimize our clients PPC campaigns. This article really mirrors our philosophy about Conversion Rate
How to Boost Your Content Through a Digital WebBook
If you’re a content creator, maybe a frequent blog author, website content writer or a copywriter, sooner or later, you’ll realize that you would like to compile all of your written content into a single digital document that will be easy to access and distribute. The common
Spring Cleaning Your Marketing for Performance
Spring is just around the corner! Yes, hard to believe, especially with the type of wintery weather that some people still have in some areas of the country. Spring Training, Spring Break, Spring this and Spring that… they all sound great! Spring Cleaning… well, not so much.
Facebook News Feed Showing Stories About Topics You Like – and Pages You Haven’t Liked
Last week, Facebook announced a new News Feed feature that will show users more updates from Pages they haven’t actually chosen to follow. From now on, your own news feed will display updates from Pages that you haven’t liked if they’re about other Pages that you have
Google Plus – Who Is It Good For Besides Google?
It’s been less than three years since Google launched Google+ and the jury is still out as to who actually uses it and for what reason. Just last week, the New York Times published and interesting article highlighting how companies like Starbucks and publications like The Economist
Why Entrepreneurs Prefer Executive Office Rental Solutions
Running a business from home is said to be one of the most practical and convenient benefits that online business tools have offered today’s generation of entrepreneurs. You can build a company, manage a team, and strengthen your brand armed with just a high-speed Internet connection and
Is Guest Posting for SEO Dead?
Google’s head of webspam, Matt Cutts, has put out a new “Webmaster Help” video advising webmasters and web content writers against the common practice of submitting articles to online article directories. Google has documented several times that it doesn’t really support these types of websites. To clarify
Understanding the Difference Between a Web App and a Native App
With the recent popularity of web apps a lot of people have a hard time understanding the difference between a web app and a native app. This is not surprising since once both are installed on your smartphone, both types of apps work in very similar ways.
Six Internet Marketing Trends to Follow in 2014
If you ‘re following the Consumer Electronics Show (CES) in Las Vegas this year, you’re probably aware of how much relevance Internet and Mobile Marketing has achieved at the show. Mobile gadgets and gizmos are all over the place. If you watched Marissa Mayer’s speech, (highly recommended)